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To view this on the COS website, click here [[https://conventionofstates.com/news/promoting-hard-cider|promoting-hard-cider]]


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====== Promoting Hard Cider ======


The Department of Agriculture fritters away $491,794 because we needed more appealing language to describe hard cider.


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|The United States Department of Agriculture (USDA) spent $491,794 of our money to encourage us to buy hard cider.  \\ \\ Does this make sense?\\ \\ In 2020, the National Institute of Food and Agriculture (NIFA) at the United States Department of Agriculture (USDA) gave Virginia Polytechnic Institute and Cornell University $491,794 to “redevelop” the United States hard cider industry by developing a common, descriptive, sensory language that describes hard cider for the purpose of making it more appealing.\\ \\ The study was part of an initiative (Agriculture and Food Research Initiative) that provides grants to research aimed at solving “critical societal issues.”\\ \\ Apparently, making hard cider more acceptable is a "critical societal issue."\\ \\ This study did nothing to improve the production or output but only to develop sensory language to make hard cider more appealing to consumers.\\ \\ Cheers!\\ \\ **Stay tuned to our Blogs to know more about how your government is frittering away your money.**\\ \\ Source: Senator Rand Paul, The Festivus Report, 2022\\ \\ Tags: #mifederalfritters|


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|  __Page Metadata__  ||
|Login Required to view?  |No                  |
|Created:                 |2023-08-28 12:40 GMT|
|Updated:                 |2024-03-04 12:57 GMT|
|Published:               |2023-08-28 04:00 GMT|
|Converted:               |2025-11-11 12:02 GMT|
|Change Author:           |Robert Bonhag       |
|Credit Author:           |Robert Bonhag       |